The official SNS will reward participants who share water-saving tips with commemorative items
Photo : Promotional ambassador Shin Min-ah wearing North Face Edition t-shirt.
In honor of World Water Day (March 22nd), a day designated by the UN to raise awareness about the importance of water conservation and the severity of water scarcity, The North Face, a global outdoor brand under Youngone Corporation (CEO Ki-Hak Sung), is promoting an event through the official SNS channel of its “The North Face Edition” project, which encourages ethical consumption.
To participate in the event, simply follow The North Face Edition’s official Instagram account and like the post. Then, leave a comment sharing your own water-saving tips by March 26th. Anyone can participate in the event, and 30 winners will be selected to receive prizes such as a North Face jacket, an eco-friendly North Face T-shirt, an eco-friendly North Face backpack, and a North Face tumbler.
Since 2015, The North Face Edition has been recognized as a leading example of responsible marketing and corporate social responsibility, thanks to its efforts to promote ethical consumption. As World Water Day approaches, Youngone Corporation hopes to raise awareness about the importance of water conservation and invigorate The North Face Edition's sustainable water development program, which has been ongoing for 8 years.
※source : 'PeopleTV' https://peopletv.co.kr/2404